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Growing a Twitter account for your business in Kenya
“So, like, how many Twitter followers do you have?” This question is a tempting one for brands to brush off,...
The “Switch from KochoKocho to Airtel” rage on social media
The Telecommunications space in Kenya is filled with cut-throat competition compared to other African countries especially with the entrance of...
How to Get Customers to Try (and Love) Your New Menu Items
According to a recent study, seventy percent of restaurant customers will only order menu items they’ve eaten before. This same study...
Why should businesses in Kenya value design?
Design opens up valuable opportunities for businesses. Its importance is often underestimated, but good design can bring some significant business...